The photographer Kári Sverriss wished to be like his mom and dad from an early age. They have been popular in the Icelandic style globe and had been residing the lifestyle. In advance of he came out of the closet he had two kids and followed his desires by heading to London. Right now he functions with renowned styles and photographs for large publications like Vogue and Elle.

The very first years of his lifestyle Kári lived in Álftanes with his mothers and fathers who were being fixtures in the Icelandic celebration scene. They experienced two fashion retailers, Blondie and Goldie, and were nicely identified in the metropolis. In those people days trend retailers frequently had manner reveals to get their merchandise observed. “You could say that I grew up in my parents’ workplace. They have been common at the time,” he suggests.

It was the top of the disco era and Kári cherished this glamorous life style, even while it all arrived to a halt when his mom and dad have been bankrupt when he was 6 decades old.

“We moved from our fancy residence in Álftanes to a small apartment on Hverfisgata. We lived there for a couple yrs, but then mum and dad bought a divorce when I was ten a long time old. Then my brother and I moved with our mom to Grafarvogur, exactly where I went to school.”


Preferred to be in the trend field

He suggests it was great to improve up in Grafarvogur, which was a new neighbourhood at the time. He grew to become popular and liked it. His target in extensive secondary faculty was on organization due to the fact he wanted to put together for the style world, due to the fact he now knew he wanted to be a section of that planet.

“The dream was to have a handful of merchants when I grew up and operate in the manner sector. It experienced a selected glamorous flair. But, when I got a work provide from the vogue retailer 17, I made a decision to just take it and end likely to school. I definitely like it a large amount improved than school.”


The occasion scene took about

Though he was in faculty he ha met a number of exciting buddies who had been a little bit more mature and more wordly than himself. They partied all weekends and genuinely realized how to have enjoyable. Kári admits, that even even though he cherished hanging out with his new buddies, he was just a dropped very little boy within who did not know irrespective of whether he was coming or going.

“I commenced to social gathering challenging and begun to use medication most weekends,” he states. “I was 17 several years old when I very first tried out prescription drugs. It was in the club Amma Lú on New Year’s Eve. The club was packed and people today acquiring exciting. I can”t bear in mind if it was cocaine or amphetamine that I tried using that night time.  I had promised myself as a younger boy that I would not touch any medicines at any time, but that night time I broke that guarantee,” he suggests and carries on:

“The weird point is that I did not come to feel any exhilaration. Probably that is why I ongoing to use these drugs. The drug use escalated from some weekends to a lot extra. Then I stopped consuming when I was 20 many years previous. I turned worried. I knew if I continued on this route some thing would transpire. But then I still commenced ingesting all over again.”


Achieved a lady and became a father

When Kári was 20 years old his everyday living took a U-transform. He fell in enjoy with a lady and after a limited time she grew to become expecting.

“We were being finest good friends and we still are. We commenced relationship and then we broke up. Soon just after, she named me and informed me she was expecting.  I desired to shoulder my obligation and we grew to become a few yet again and had been together for 9 months. Then we understood it was not intended to be since we ended up not a joyful couple whilst we were being pals.”

Does not identify as a gay guy

Kári has two kids with two gals. In the last several decades he has been in a partnership with a gentleman. In spite of that he does not recognize as a homosexual male.

“I don’t see myself as a homosexual person. I fall in love with people. When I was younger this whole point was bothering me and as a teenager I tried out remaining with men a few periods. When I met the mother of my 2nd baby we experienced an 8 yr relationship. Whilst we had been collectively I wasn’t thinking about guys. I was just with her,” he states, but they have a daughter jointly.

At the conclusion of the connection nevertheless, he was receiving a lot more intrigued in men. “It was complicated. My father was outdated fashioned and my grandparents as effectively. There was under no circumstances any issues with my mom. She comprehended that I was intrigued in men as properly. What was the most significant hurdle was that I had two small children and persons however I should really just be responsible. I was also complete of anxiety and felt that it would be a huge shock for everybody if they understood I liked males.”

Kári claims that nowadays people today are much less preoccupied with sexuality. He had a stereotypical notion of a gay guy in his head and it did not in shape into the everyday living he wished to lead. He generally felt like he was executing anything improper when he was with guys.

“The thing is that the concept of currently being a homosexual person in Iceland was bothering me. I experienced this stereotypical strategy of what it meant to be gay and I didn’t suit in that image. I am a spouse and children person and I want to have a cozy property in the countryside. When I commenced travelling extra my tips transformed. Then I observed that there is not just one mould and there are a million varieties of homosexual and bisexual people. That aided me figure myself out superior.”


God bless Iceland

Kári moved with the mother of his second boy or girl to Britain in 2005 and they went to university and lifetime was pretty good.  Two a long time later on they ended up in Alicante in Spain and were setting up to open a café. They had practically saved adequate revenue to do that when Geir Haarde (then Key Minister of Iceland) asked God to bless Iceland and every thing went crashing down in the economical market.

“We broke up in 2009 but then we experienced a daughter who was one 12 months outdated. We ended up both equally pretty adventurous and wished to do enjoyable factors, but it just wasn’t operating out,” he says and as a result of the break up he started out to do the job on himself and attempt to figure things out.

“A several months following the divorce I began to work on my codependence. I simply just had to very clear up my mind and prevent pleasing everybody. A person of the items that took place after I started functioning on myself was that I became a lot less preoccupied with what other people were thinking. A shorter time later the news about me relationship fellas started circulating in my spouse and children. Then it was Ok simply because I had a distinctive attitude about the entire thing.”


Turned defense into offense

Kári bought his first digicam in 2005 and was always taking photos. Shortly following he started working again for the vogue keep 17 he commenced to photograph for the organization. He was thinking whether or not he ought to go into style layout or photography.

“But there was usually some thing stopping me. I could not see myself making a residing performing this. It is a compact entire world below in Iceland, but I realized if I went overseas I could see points otherwise. I went to London and obtained into London School of Trend in 2012. I essential to provide a portfolio to get into the master’s program and that received me likely. I created a portfolio which obtained me into the college. It was not actually a standard portfolio, but somewhat a journal mainly because I preferred to showcase myself, what I was about and what I could do. There had been a lot of feelings in the pictures, but that is the way I like it.”

He was around the moon when he obtained in, but also anxious.

“I had not been in faculty for lots of yrs and I understood it would be difficult. I was anxious, pressured and from time to time considered I could not do it. At the conclude of the software I wrote my 80 webpage ultimate thesis about no matter whether you could use images to showcase delicate challenges and my remedy was yes.”

Just after the graduation Kári has worked for Vogue and Elle and several of the most preferred manner journals in the world He has also shot ad campaigns for Eucerin, MAC and Yamaha and worked with famous styles. These gigs did not, nevertheless, fall from the sky into his lap, because obtaining there took a large amount of perform. When he commenced doing work with an agency in Germany the ball at last started off rolling.

“Five a long time ago I was making an attempt to hustle gigs and got a million rejections, but when I joined the company in Germany I acquired released to significant organizations and editors and that is how it all began, 1 phase at a time. I didn´t start off with the major publications, but little by little but undoubtedly the gigs acquired far better. At the identical time I was doubting myself and if I was doing the ideal factor.”


– Why? Did the small boy inside knock on the doorway?

“Sure, for positive. It is tough seeking to show yourself and get into this scene and have no dollars. The men and women close to me told me just to give up on this and arrive property, but I just couldn´t do that. But then, points started out to shift. Finding a gig like Eucerin is big for a photographer. These days, I have shot 7 strategies for Eucerin and that has helped me a great deal since it delivers me into a specific high-quality league.”

Busier than ever

When questioned if the pandemic in the past two a long time have impacted his do the job he suggests it has not.

“Very last calendar year was my very best 12 months as a photographer to day. I have shot two MAC strategies and I have also been photographing for providers in Iceland, like the Blue Lagoon and Kringlan Browsing Mall. I have an company in New York and I just signed a agreement with an Icelandic agency known as Móðurskipið.

Even although I have been having even bigger and more substantial gigs I am heading to go even more.  The dream is to use photography to draw attention to delicate challenges. I would like to be capable to get the job done on that and get into a museum with my get the job done. I want to go men and women and be of aid and I will not halt till I achieve that.”