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With more than 485,000 Instagram followers and faithful buyers about the globe, neighborhood style firm ROOLEE knew it was time to deliver the most recent designs and tendencies to additional shoppers in man or woman. And if you reside about the Salt Lake valley, you are in luck — due to the fact they’re opening a new site at the Fashion Location Mall afterwards this month.

To mark the occasion, ROOLEE will host a “social scavenger hunt” on the web in Utah on March 28 to give absent no cost gift playing cards to their retail outlet. If you hope to be one of the fortunate winners, be certain to follow them on Instagram (@roolee), in which they’re going to be announcing details about the hunt on March 27.

You have absolutely nothing to drop and likely a new wardrobe whole of trendy garments and styling home decor to achieve! Additionally, there is certainly a distinctive surprise in retailer for the 1st 50 people in line for the Manner Area grand opening.

A apparel business with a function

ROOLEE is a women’s clothing brand that conjures up self-adore and genuine sisterhood. Following paying for an attire boutique in 2013, entrepreneurs Chad and Kylee Champlin crafted a flourishing business enterprise. They now satisfy orders around the world by using and have two retail places in Logan, Utah, and Gilbert, Arizona.

Not only do they have delighted prospects all-around the world, but the Champlins’ get the job done has also obtained local acclaim and numerous awards. With each other, they won the Utah regional 2019 Ernst and Young Entrepreneur of the Year Award in the Fashion Retail classification. Utah Company magazine also identified Kylee on their listing of “30 Ladies to Check out” and “20 in their 20s” in 2019.

Women-owned Utah fashion store coming to Fashion Place next week
Photo: Roolee

But the matter Kylee is most proud of is how the ROOLEE brand name focuses on empowering women of all ages through their “A Entire world of Sisters” initiative, which encourages females supporting a person yet another. Inspired by her marriage with her sisters, Kylee strives to provide all those similar familial emotions into her enterprise in a specialist and uplifting way.

The aim of “A Entire world of Sisters” is to spread kindness and light to all of the “sisters” at ROOLEE, as nicely as to the earth at significant as a result of acts of love and assistance. In 2019, they raised $25,000 for the Logan Most cancers Center and the Foundation for Women’s Most cancers.

“I consider in a world wherever ladies set apart their distinctions, band collectively, and like every other as sisters. Let’s halt the evaluating, the negativity, the criticism and judgment that appears to be so widespread and in its place distribute kindness, assist, encouragement, and like,” Kylee states on the company’s web page.

Higher than all, Kylee hopes just about every individual who enters their doorways feels like they belong and are welcomed — just like loved ones.

“Our business is designed all over household. We truly hope you feel like household when you shop with us,” she reported.

Never pass up the grand opening

As if stylish finds and terrific specials on trending designs wasn’t adequate, you will find yet another explanation why you may want to appear to ROOLEE’s grand opening at Style Location Mall on March 28. Doors open at 11 a.m., but the very first 50 folks in line will acquire a goodie bag — so appear early!

In the meantime, you can store the whole ROOLEE selection online by traveling to

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