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Breitling Kitchen, Swiss watchmaker Breitling’s initial-at any time cafe, opened in Hannam-dong, central Seoul, on Feb. 3. (Breitling Korea) |
Swiss watchmaker Breitling opened its most significant boutique to day in Hannam-dong, central Seoul, previously this month. The opening has accelerated the brand’s move into new offerings that go over and above its core watchmaking organization, in accordance to Breitling Korea officials.
When Hannam-dong is identified as a trendy district with clusters of luxurious shops and high-quality eating dining places, the two-tale 750 sq.-meter flagship keep combines its retail shop with a cafe, terrace and its first ever restaurant, Breitling Kitchen area.
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Breitling Cafe, Swiss watchmaker Breitling’s espresso shop, found on the 1st floor of the brand’s largest flagship keep Breitling Hannam Townhouse in Hannam-dong, central Seoul. (Breitling Korea) |
Headed by chef Kim Hyeong-kyu, Breitling Kitchen area on the next floor features Italian cuisine. Although diners can pick out from seating zones themed by air, sea and land, reservations will have to be created for a non-public dining room. The terrace serves as equally an extension of the cafe and a private event space.
Breitling CEO Georges Kern explained Breitling Hannam Townhouse as a area wherever site visitors can get the entire Breitling practical experience “under one roof.”
“This new flagship is as opposed to anything at all you have at any time witnessed in enjoy retail. From the second you move in, you are going to identify the calm, industrial loft-influenced ambiance that states almost everything about our casual, inclusive, and sustainable method to luxurious,” he said in a assertion.
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Exterior see of Gucci Gaok, Italian vogue house Gucci’s next flagship store in Seoul. (Gucci Korea) |
In the meantime, trend business insiders observe that the Gucci cafe in Seoul is probably to be the fourth of its sort. Gucci Osteria is a collection of present-day fantastic dining institutions that was initial introduced in Florence, Italy in 2018. It later on expanded to Beverly Hills, California in 2020, and to Tokyo, Japan very last 12 months.
In a bid to woo Korean customers, IWC Schaffhausen, a maker of luxury Swiss watches, opened a espresso shop previous July. Significant Pilot Bar, positioned in Lotte Section Retail outlet in Euljiro, central Seoul, is the brand’s second food items and beverage space in the earth, right after IWC’s cocktail bar in Geneva, Switzerland that opened in 2017.
By Jie Ye-eun ([email protected])